Important actions you can take to ensure your business is boosted by online reviews. How to make your business more visible, and look more favorable to potential customers who rely heavily on reviews from previous customers when deciding whether or not to make a purchase decision. Tips such as quality emphasis, responding positively to negative reviews, and optimizing for SEO will help guide you on how to manage the message people receive when researching reviews of your business.

Key Takeaways:

• Studies have shown the majority of customers rely on customer reviews to make purchasing decisions
• Negative reviews responded to positively can be beneficial to your business.
• You need to know how to display your customer reviews in a way that works best for your company.

“By providing a preponderance of social proof, consumer reviews establish your company’s credibility and boost your conversions”

Read more: https://www.entrepreneur.com/article/293368