Think building up a strong and positive online reputation is only useful if you’re selling products and services online? Think again! A good online reputation has a direct effect on offline sales too.Continue reading
Trying to build up an online reputation for your local business? The good news is offline local businesses actually have it easier than online based companies. Why? Because you have the opportunity to encourage reviews of your business both on and offline.Continue reading
Most business owners are scared to ask for reviews, fearing rejection or denial. Here’s how to get over it and ask customers to review your business!
In short, good online customer reviews help you grow and manage your business.
Without customer feedback, how can you be sure your service delivery is meeting the expectations of your customers?
You can’t be sure if you don’t ask.
Online reviews are one of the best ways for customers to share their experience with your company with others.
It’s important to remember that most industries can benefit from customer reviews. For businesses that belong to a trade outside of the norm, it’s important to reach out to your customers and let them know just how important their opinion is. Let them know that leaving an online review would be appreciated – both by the business and the community at large who also benefit from online reviews.Continue reading
Increasingly, reviews have become a vital tool for consumers seeking information on a particular business with up to 53% of individuals making a decision regarding a business based on the star rating and the first six reviews.
In addition, Google has begun highlighting the top three reviews of a business when individuals searched for a particular entity. Thus, making recent and positive reviews essential for business growth.
As a business, you can generate positive reviews by encouraging customers to leave reviews frequently so that positive reviews remain on top and monitoring online reviews regularly for instances of bad reviews.
“It doesn’t take a lot of time for consumers to form an opinion of your business based on online reviews. More than two-thirds (68 percent) of people form an opinion after reading one to six reviews.”
It just happened, you have a bad review, and it’s not a 3 or 2 stars but a 1 star. Now you have to learn how to respond to negative customer reviews on Google.
Be calm. Nobody wants to get a negative review.
As a business owner, when you see a negative review, your first reaction might be to take the low rating and comment as a personal insult. Afterall you have worked hard to be where you are, and even though you know you can’t please everybody, a bad review can upset you.
However, taking the review personally won’t help to handle the situation. You not only have an unhappy and dissatisfied customer but one who has put their nasty experience with your business online for everyone to see.<Continue reading
Most businesses lose and gain customers, because of their reputation and service delivery.
Business reputation, mostly online reputation nowadays; is a perception or belief about your business, based on opinions of existing and past customers.
The internet has allowed people the freedom to voice their opinions about almost everything – including how they feel about products and services of other businesses.
Positive online reviews speak for your business often before you can speak for yourself. Potential clients use them to gauge how other customers feel about your services to reduce risk and determine if you’re worth the money.
However, while positive reviews boost your business on Google, engaging and interacting with your clients shows that you care and value their feedback and this helps prospective customers too.Continue reading
Do review stars on Google Help the click through rate to your website? In this video I'm going to investigate that.
We're going to look at some recent research about how having customer reviews on your Google listing can improve the conversion of traffic on the Google page through to your website.
You know when you are searching for something online - some times you see review stars like this.