Category Archives for "Commentary"

Commentary on Online Reviews Related Articles

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8 Awesome & Easy Ways to Encourage Customer Feedback

8 Ways To Encourage Customer Feedback

In order to really encourage customer feedback,  you should strive to connect directly with your customers. Use emails, live chat, and even surveys to ensure their is a direct connection with your customers and that they care about your business. If a customer feels connected to a business there is a much larger possibility that he will give advice on how to improve the service in order to make it function that much better.

Key Takeaways:

  1. Allow customers to see where they can give their feedback makes it easier for them to want to give feedback. Put it front of them when they visit stores is a good example.
  2. Feedback is all about communicating with your customers and can do so through emails (surveys) on asking how their experience was and by giving them a call.
  3. Don’t make it too long. Don’t bore people. Clear and concise is key.

“Every business owner wants more online reviews. They help with brand trust, rankings, having an edge over the competition, etc. But the fundamental principle of stimulating feedback (both online and offline) is often overlooked on the path to a shiny star rating on Google, Yelp, and so on.”

Read more: https://whitespark.ca/blog/8-awesome-easy-ways-encourage-customer-feedback/

How to Respond to Negative Reviews

How To Respond To Negative Reviews

No matter how amazing your services, there is bound to be an unhappy customer at one point or another, and this person is likely going to leave an online review of this experience. These reviews can be very harmful to your business, but responding is important, even when it is a negative comment. It is essential that you learn the right ways to respond to those reviews, and act upon them with a response quickly.

Key Takeaways:

  1. Through customer reviews, it gives companies a chance to determine what they did wrong and for them to be able to do a service recovery to fix those mistakes.
  2. Reviews give your customers the ability talk directly to your company to determine what they want and how you business can improve.
  3. It is important for you to review what your business did wrong and to fix the customers problem rather than ignoring it and making it the customer’s problem.

“Responding to negative reviews brilliantly displays your business in a good light. And will influence purchase decisions of prospective customers.”

Read more: https://www.customersure.com/blog/how-to-respond-to-a-negative-review/