Updating content on a regular basis can be very important. You do not want to end up facing competitors when you are maintaining content that is toxic or stale. Business leaders are constantly looking for relevant, helpful SEO.

Link growth is something that can play a big part in noticing whether people are still paying attention to your content. Companies are looking for a great way to increase their online presence. Pay per click campaigns can also play a role in a company’s SEO strategy.

Key Takeaways:

• Posts not updated will fall low on recommended google results. It is important to keep important posts, articles, etc. updated with the newest information so that it stays relevant.
• Keywords are important. In order to maximize the amount of traffic garnered using popular or catchy keywords is relevant.
• Redirecting links can also drive traffic to a specific web location. It is a clever way to entice someone to click on a web page and arrive somewhere you want them to.

“SEO is far more competitive than it was 7 years ago, which makes things harder.”

Read more: https://moz.com/blog/new-guide-how-to-rank